The 300-page book, The World Cafe, was written by Juanita Brown and David Isaacs and published April 2005. In the first comprehensive book on the World Café, co-founders Brown and Isaacs introduce readers to this simple yet powerful conversational process for thinking together, evoking collective intelligence, and creating actionable results.

Beautifully illustrated with stories contributed by World Café practitioners, this is still the most definitive compendium of Café Know-How available.

Available in Spanish, Portuguese, Turkish, Japanese, Simple Chinese, Complex Chinese, German, Korean, and Thai. Below is an excerpt from the foreword of the book, which can be purchased on the World Café site here.

From the foreword…

We Can Be Wise Only Together
By Margaret J Wheatley

The World Café process reawakens our deep species memory of two fundamental beliefs about human life. First, we humans want to talk together about things that matter to us. In fact, this is what gives satisfaction and meaning to life. Second, as we talk together, we are able to access a greater wisdom that is found only in the collective.

The World Café in Action
As you read the stories and counsel in this book, you will see these two beliefs brought to life in the Café process. In order to provoke your exploration of them, I’d like to underline some of the dimensions of the Café process that bring these beliefs into vibrant, healthy reality.

Belief in Everybody
The World Café is a good, simple process for bringing people together around questions that matter. It is founded on the assumption that people have the capacity to work together, no matter who they are. For me, this is a very important assumption. It frees us from our current focus on personality types, learning styles, emotional IQ—all the popular methods we currently use to pre-identify and pre-judge people. Each of these typologies ends up separating and stereotyping people. This is not what was intended by their creators, but it is what has happened. The Café process has been used in many different cultures, among many different age groups, for many different purposes, and in many different types of communities and organizations. It doesn’t matter who the people are—the process works. It works because people can work well together, can be creative and caring and insightful when they’re actively engaged in meaningful conversations around questions that count. I hope that these stories inspire us to move away from all the categories and stereotypes we currently use about who should be involved, who should attend a meeting—all the careful but ill-founded analysis we put into constructing the “right” group. We need to be focused on gathering the real diversity of the system, but that’s quite different from being absorbed with these other sorting devices.

Diversity
It’s important to notice the diversity of the places and purposes for which the World Café is used, and the diversity of participants who are encouraged to attend World Café gatherings. These pages contain a rich illustration of a value I live by: we need to depend on diversity. Including diversity well is a survival skill these days, because there’s no other way to get an accurate picture of any complex problem or system. We need many eyes and ears and hearts engaged in sharing perspectives. How can we create an accurate picture of the whole if we don’t honor the fact that we each see something different because of who we are and where we sit in the system? Only when we have many different perspectives do we have enough information to make good decisions. And exploring our differing perspectives always brings us closer together. One Café member said it well: “You’re moving among strangers, but it feels as if you’ve known these people for a long time.” Invitation In every World Café, there’s a wonderful feeling of invitation. Attention is paid to creating hospitable space. But the hospitality runs much deeper. It is rooted in the host’s awareness that everyone is needed, that anyone might contribute something that suddenly sparks a collective insight. Café facilitators are true hosts—creating a spirit of welcome that is missing from most of our processes. It’s important to notice this in the stories here, and to contrast it with your own experience of setting up meetings and processes. What does it feel like to be truly wanted at an event, to be greeted by meeting hosts who delight in your presence, to be welcomed in as a full contributor?

Listening
When people are engaged in meaningful conversation, the whole room reflects curiosity and delight. People move closer physically, their faces exhibit intense listening, and the air becomes charged with their attention to each other. A loud, resonant quiet develops, broken by occasional laughter. It becomes a challenge to call people back from these conversations (which I always take as a good sign).

Movement
In the World Café process, people generally move from table to table. But it’s much more than physical movement. As we move, we leave behind our roles, our preconceptions, our certainty. Each time we move to a new table, we lose more of ourselves and become bigger—we now represent a conversation that happened among several people. We move away from a confining sense of self and our small certainties into a spaciousness where new ideas can reveal themselves. As one participant describes it: “It’s almost as if you don’t know where the thought came from because it has merged so many times that it has been molded and shaped and shifted with new dimensions. People are speaking for each other and using words that started somewhere else that they hadn’t thought of before.” We also move into a greater awareness as we look for connections amongst the conversations, as we listen to voices other than our own. Patterns become apparent. Things we couldn’t see from our own narrow perspective suddenly become obvious to the entire group.

Good Questions
World Café dialogues, like all good conversations, succeed or fail based on what we’re talking about. Good questions—ones that we care about and want to answer—call us outward and to each other. They are an invitation to explore, to venture out, to risk, to listen, to abandon our positions. Good questions help us become both curious and uncertain, and this is always the road that opens us to the surprise of new insight.

Energy
I’ve never been in a World Café that was dull or boring. People become energized, inspired, excited, creative. Laughter is common, playfulness abounds even with the most serious of issues. For me this is proof positive of how much we relish being together, of how wonderful it is to rediscover the fact of human community. As one host from a very formal culture says: “My faith in people has been confirmed. Underneath all the formal ways of the past, people really want to have significant conversations. People everywhere truly love to talk with each other, learn together, and make a contribution to things they care about.”

Discovering Collective Wisdom
These are some of the Café dimensions that bring out the best in us. But this is only half the story. World Café conversations take us into a new realm, one that has been forgotten in modern, individualistic cultures. It is the realm of collective intelligence, of the wisdom we possess as a group that is unavailable to us as individuals. This wisdom emerges as we get more and more connected with each other, as we move from conversation to conversation, carrying the ideas from one conversation to another, looking for patterns, suddenly surprised by an insight we all share. There’s a good scientific explanation for this, because this is how all life works. As separate ideas or entities become connected to each other, life surprises us with emergence—the sudden appearance of new capacity and intelligence. All living systems work in this way. We humans got confused and lost sight of this remarkable process by which individual actions, when connected, lead to much greater capacity.

About World Café
Using seven design principles and a simple method, the World Café is a powerful social technology for engaging people in conversations that matter, offering an effective antidote to the fast-paced fragmentation and lack of connection in today’s world. Based on the understanding that conversation is the core process that drives personal, business, and organizational life, the World Café is more than a method, a process, or technique – it’s a way of thinking and being together sourced in a philosophy of conversational leadership.

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Resource Link: www.theworldcafe.com/world-cafe-book/